To get the most out of social media, you’ll need a strategy answering at least these basic questions - who is your audience? What content resonates with them? What platforms do they use? What times of the day/night are they online?So many businesses are missing key opportunities to see results … [Read more...] about Your business needs a social media strategy
If you’re anything like us, your to-do list never seems to end. Every day, you wish you had that one point of truth bringing together the 103 odd tasks you’ve got to do. Well, guess what? We’ve got just the right software for you! HubSpot allows you to manage your everyday tasks, saves you time, … [Read more...] about Why Choose Hubspot?
Social media content marketing is one of the best ways to introduce your insurance products and engage potential customers. There are over 20 million Australians using some form social media, a number that continues to grow year over year. With such a large base of people using social media on a … [Read more...] about Driving Engagement with Social Media
There is no question that Covid-19 has pushed and accelerated business into the digital realm in every way. If like many businesses, your offline networks were established and worked well your digital presence served to compliment that. Now, however, your digital presence is the shopfront where … [Read more...] about Digital is the new normal
You’ve crafted the post words, perfected the image or video and posted it - now what?It goes VIRAL <stadium applause> … unlikely (sorry) and if it does hopefully it’s for all the right reasons, so … how do you know your social media is effective?Social Media Metrics BasicsWho saw … [Read more...] about How do you know your social media marketing is a success?
What are Hashtags? A hashtag is the text in social media posts that appears after the octothorpe # (also known as a pound sign). Hashtags launched into the Twittersphere in 2007 and are now part of posts on Instagram, Facebook, LinkedIn and more. Anyone can make one but you can’t own it. Essentially … [Read more...] about Hashtags – the #BarkGuide
In a world where information is seemingly unlimited, attention is scarce and multitasking is a myth. When you capture attention you have power. data source: Globalwebindex Flagship Report 2020If you aren’t getting your customers attention while they are scrolling how … [Read more...] about Why social media marketing and advertising?
If it isn’t on social media did it actually happen? Social media has become a ubiquitous part of our lives - initially entertainment and perhaps considered a ‘time waster’ by some, it is now an established information source and accepted place for business activity. Each person spends an average of … [Read more...] about Social media marketing – which platforms for your business?