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SEARCH ENGINE

OPTIMISATION

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SEO FOR INSURANCE BROKERS BE FOUND ON GOOGLE

Your customers and prospects are searching for you and your services, you need to be there when they search.

Search engine optimisation, particularly for financial services and the insurance industry is a hotly contested space. Google page one is littered with the big insurance companies with big budgets to get them to and keep them on page 1.

Success is still achievable though. For companies with a niche product, service offering or niche target market Google page 1 can make a huge difference.

Still got a question? Click below to see the common questions customers ask us.

Similarly with location. With some legitimate SEO techniques applied to your website will see you ranking for your industry and location searches.

With 15 years of experience working with insurance companies, brokers and underwriting agencies we know how to get you ranked well with Google.

Nothing automated, no offshoring of your SEO work. We’re the ones with the experience and can deliver results. Talk to us for a no obligation appraisal.

Website Audit

Local SEO

Ongoing Keyword Research

Competitor Analysis

Fix website technical issues

Onpage SEO

Offpage SEO

Link Building

Our SEO Packages

 

   

  • Google My Business
  • Onpage SEO
  • Technical issues
  • Keywords
  • Reports
  • SEM Rush
  • Competitor Analysis
  • * + GST

Set up Only

$1250* / ONE OFF

  • Google My Business Set Up Google My Business
  • Onpage SEO One Off Set up
  • Technical issues One Time Fix
  • Keywords 3 Keywords
  • Reports SEO Review Report
  • SEM Rush X
  • Competitor Analysis X

Local SEO

$650* / MONTH

  • Google My Business Set up Google My Business
  • Onpage SEO Ongoing On page SEO
  • Technical issues Monitor and Fix
  • Keywords Up to 7 Keywords
  • Reports Monthly reports
  • SEM Rush SEM Rush Property
  • Competitor Analysis Local

National SEO

$1050* / MONTH

  • Google My Business Multiple Locations (5 max)
  • Onpage SEO Ongoing Onpage SEO
  • Technical issues Monitor and Fix
  • Keywords 12 Keywords
  • Reports Monthly reports
  • SEM Rush SEM Rush Property
  • Competitor Analysis Top 5 national

Frequently asked questions

Below are the common questions customers ask us.

Are you Australian based company?

Yes. A familiar name in the insurance industry, BARK Productions has provided a range of digital & print marketing and promotional services for over a decade.

What is SEO?

SEO (Search Engine Optimisation) is the process of getting web traffic to your website through free or organic search results on search engines. This can be achieved by on-page & off-page optimisation and other SEO techniques. SEO's main focus is to increase your website visibility for the users that are searching for you and your services.

Why does my website need SEO?

The amount of traffic on the Internet is driven by search engines like Google, Bing or Yahoo. Your website needs to be on search engines when your customers and prospects are searching for you and your services.

Most important ranking factors for quality SEO?

Algorithms used by search engines are regularly updated. How ever below techniques can increase site visibility and increase visitors:

  1. Content - Content is the King
  2. High-quality backlinks
  3. Mobile-First User Experince
  4. SEO Techniques

How long will it take to see some results?

We start an audit of your website to see where you currently stand in the market along side with your competitors, analyse your current search engine ranking positions and for the keywords your ranking on Google.

During the audit process we analyse the keywords that most suits your business niche and brings targeted audiences traffic to your website that most likely leads to a conversion.

We've had some fantastic results within a month before but this would not be applicable to every campaign. Allowing 3 months to see improvements is realistic.

Can I supply my keyword list?

Yes, you can supply keywords based on your Business niche, but our team will analyse the keywords that have been supplied based on how many monthly volume search have been made

Should I be concerned about Black Hat SEO?

Black hat SEO refers to the use of aggressive SEO strategies, techniques and tactics that focus only on search engines and not a human audience, and usually does not obey search engines guidelines.

At Bark Productions we use 100 percent ‘White Hat’ SEO techniques to drive business to your website. All of our processes and techniques are above board and transparent to our customers.

Do I have to sign in any long term contract?

No. Our SEO service is a rolling monthly agreement. While it will take time to see results you can cease at any time you wish. Payments are monthly in advance and no refunds applicable for unused time.

What is robots.txt?

Robots.txt is a text file within your website’s top-level directory that instructs search engines how to crawl your pages.

Are meta tags important?

Yes! But not all of them. There are four kinds of meta tags:

  1. Meta Keywords Attribute - A series of keywords you deem relevant to the page in question.
  2. Title Tag - The title of your page.
  3. Meta Description Attribute - A brief description of the page.

Meta Robots Attribute - An indication to search engine crawlers (robots or "bots") as to what they should do with the page. Meta Keywords Attribute is antiquated, and you shouldn’t worry about it. Your Meta Robots Attribute is most likely already set to “index/follow” (you can read more about all these terms in the above link). What you should worry about is your title tag and meta description:

Can I learn about SEO and my site first?

If you are just starting on SEO for your site and want a general understanding of what's needed, use the free SEO Review tool at the top of the page. Your site will be audited and a report will drop into your inbox within a few minutes.

What is Onpage SEO?

Algorithms used by search engines are regularly updated. How ever below techniques can increase site visibility and increase visitors:

  1. Content - Content is the King
  2. High-quality backlinks
  3. Mobile-First User Experince
  4. SEO Techniques

Whats the difference between SEO and SEM?

SEO is just one discipline encompassed by SEM (Search Engine Marketing). SEM includes PPC (Pay per Click) and SEO.

What's a SERP

Search Engine Results Page - that's the page you see after a search. Google page 1.

Why are Backlinks important?

The internet is made up of two things-content, and links between content.  The quality and number of backlinks pointing to a page is a factor in determining that page’s rank. Backlinks represent a vote of confidence from one site to another. The more quality backlinks your page earns, the more valuable it is in the eyes of the search engine, and the more likely it is to achieve a high ranking.

Free SEO Review

Looking to increase your leads then leave it our professionals! Book in for an SEO Consultation today.