Google Ad is the advertising service offered by Google to allow companies to bid and pay for premium ad space at the top of Google’s search results.
The payment plan for this service operates under a pay-per-click policy, where you pay every time a user clicks on your ad. PPC is a great way to gain traffic to your website.
However... Insurance is one of the most expensive of all keywords and hotly contested by larger insurers with deep pockets.
Google ads can still be effective for niche market insurance products and localised, geographically targeted Ad Campaigns.
When we manage your Google Ad Campaign we;
How much do I need to spend?
A starting point is $1000 p/month or roughly $30 a day, this is the fee to Google. After the first month we will have enough data to advise on traffic and leads that you should expect with an increased budget.
Most of our clients spend between $2000-$5000 with Google Ads.
Our fee is $275 p/month +15% of the amount you spend with Google. So if you are spending $1k a month with Google, our fee to manage your account is $425+GST.
A one off set up fee $650+GST - waived for 6month+ agreements and all retainer clients.