Cancelled expos? Make it easy for prospects to get in touch and implement Live Chat on your website and social platforms. If you haven't already experimented with live chat or a chatbot on your website - now is the time to start! If you can't get out and about chatting to prospects or … [Read more...] about If you haven’t already experimented with live chat or a chatbot on your website – now is the time to start!
When it comes to what time and day you should send an email and days, we found some researched-backed best practices. These numbers are from GetResponse, an email marketing software that combed its data to compile a report of email marketing benchmarks. They analyzed 4 billion emails from 1,000 … [Read more...] about When is the Best Time to Send an EDM?
Forms are key to a landing page. Without them, there is no way to “convert” a visitor into a lead. Forms come in handy when it’s time for people to sign-up, subscribe, or download an offer. Once you have captured the data from the form submission into your CRM, the automation process and lead … [Read more...] about Optimised Forms
The use of landing pages enables marketers to direct website visitors to targeted pages and capture leads at a much higher rate. What’s great about landing pages is that your visitors are directed to one particular offer without the distractions of everything else on your website. Remove the … [Read more...] about Landing pages that convert
Following the outstanding success of the 2019 Steadfast Convention, Bark Productions is pleased to confirm that we'll be back to exhibit for our 12th Steadfast Convention. At the 2020 convention in Perth, we'll have dedicated Steadfast member promotions for all the things an insurance … [Read more...] about Steadfast Convention 2020
Calls-to-action (CTA) are the secret sauce to drive people to your offers. If your CTA's aren’t effective at capturing attention and persuading people to click on them (for digital marketing), then it makes the offer useless. CTA's can be used on most website pages, landing pages, in display ads, … [Read more...] about Calls-to-Action (CTA’s)
“LEADS ARE THE METRIC THAT, AS MARKETERS, WE RELY ON BECAUSE LEADS MEAN MONEY.” -Kipp Bodnar Hubspot Generating leads - both high in quantity and quality - is a marketer's most important objective. A successful lead generation engine is what keeps the funnel full of sales prospects while you … [Read more...] about Navigating Digital Lead Generation
The right CRM (customer relationship management) system can make your sales team’s lives infinitely easier. And, because modern IT marketing strategies promote close alignment between your sales and marketing functions, a CRM system can make your marketing team’s lives easier, too. And when … [Read more...] about 4 CRM essentials & a free CRM guide to download.