With Covid-19 accelerating digital business practice, it is important to keep in mind that it is still human users interacting with digital. Your clients’ User Experience (UX) - how they experience your digital business - affects their overall Customer Experience (CX) with your company and … [Read more...] about Go Digital but Think Human – human centric digital transformation
Digital is the new normal
There is no question that Covid-19 has pushed and accelerated business into the digital realm in every way. If like many businesses, your offline networks were established and worked well your digital presence served to compliment that. Now, however, your digital presence is the shopfront where … [Read more...] about Digital is the new normal
How do you know your social media marketing is a success?
You’ve crafted the post words, perfected the image or video and posted it - now what?It goes VIRAL <stadium applause> … unlikely (sorry) and if it does hopefully it’s for all the right reasons, so … how do you know your social media is effective?Social Media Metrics BasicsWho saw … [Read more...] about How do you know your social media marketing is a success?
Hashtags – the #BarkGuide
What are Hashtags? A hashtag is the text in social media posts that appears after the octothorpe # (also known as a pound sign). Hashtags launched into the Twittersphere in 2007 and are now part of posts on Instagram, Facebook, LinkedIn and more. Anyone can make one but you can’t own it. Essentially … [Read more...] about Hashtags – the #BarkGuide
Server Upgrade – July
We're in the process of upgrading our dedicated web hosting hardware with completion on Monday morning 20 July. This last stage needs to be done during business hours with senior server tech's available and there will be a short period of downtime, around 15 minutes where your website will be … [Read more...] about Server Upgrade – July
Why social media marketing and advertising?
In a world where information is seemingly unlimited, attention is scarce and multitasking is a myth. When you capture attention you have power. data source: Globalwebindex Flagship Report 2020If you aren’t getting your customers attention while they are scrolling how … [Read more...] about Why social media marketing and advertising?
Social media marketing – which platforms for your business?
If it isn’t on social media did it actually happen? Social media has become a ubiquitous part of our lives - initially entertainment and perhaps considered a ‘time waster’ by some, it is now an established information source and accepted place for business activity. Each person spends an average of … [Read more...] about Social media marketing – which platforms for your business?
Google announces $800M commitment to support small-medium businesses and aid the crisis.
The tech and media giant has pledged USD $340 million in Google Ads credits to all small and medium businesses that have had active accounts over the past year. The credit notifications will appear in their Google Ads accounts and can be used at any point until the end of 2020 across all of Google's … [Read more...] about Google announces $800M commitment to support small-medium businesses and aid the crisis.